09-APR-2009: 2009 World Car of the Year



April 9, 2009 - New York, NY - For Immediate Release

At a press conference hosted by the New York International Auto Show and Mobil 1 at the Jacob Javits Centre in Manhattan, New York, the Volkswagen Golf VI was declared the 2009 World Car of the Year.

The Volkswagen Golf VI was chosen from an initial entry list of fifty-one (51) entries nominated by fifty-nine (59) World Car jurors from twenty-five (25) countries throughout the world.  Each juror was appointed by the World Car Steering Committee on the basis of his or her expertise, experience, credibility, and influence.  Each juror typically drives and evaluates new vehicles on a regular basis as part of their on-going full-time professional work.  Through their respective outlets they collectively reach an audience of many millions world-wide.  

The jurors voted in January 2009 to establish a top ten shortlist.   A second round of voting occurred in February when jurors were asked to score the top ten candidates based on merit, value, safety, environment, significance and emotional appeal.   The World Car of the Year was chosen from those top ten finalists as tabulated by the international accounting firm KPMG.   

WCOTY jurors observed that, "The new Golf VI employs Scirocco styled grille and headlights and larger tail lights. However, it also feels more expensive than other family hatches, thanks to its solid build and high quality cabin. Customers get a choice of nothing less than six engines including the punchy and efficient 158hp 1.4-litre TSI unit that features both a turbo and supercharger. The Golf is also available with the firm's new 2.0-litre common-rail diesel motor with either 108 or 138hp. It goes without saying that choosing between the slick 6-speed manual and superb DSG twin-clutch gearbox can be difficult. Sitting on an outstanding chassis, the VW is more refined than its rivals, especially when highway cruising. Wind, road and engine noise are kept to a minimum, making the Golf a relaxing long distance companion".

The top three contenders for 2009 World Car of the Year title were the Ford Fiesta, the Toyota iQ and the Volkswagen VI.

"We are honored that our new sixth generation Golf was named World Car of the Year." said Stefan Jacoby, President/CEO, Volkswagen Group of America.  "The Golf is an iconic nameplate for the Volkswagen Brand and is known throughout the world. The Golf is Volkswagen's best selling nameplate with more than 26 million units sold in over 120 countries."  added Jacoby.

Previous World Car of the Year winners were the Mazda2 / Mazda Demio in 2008, the Lexus LS460 in 2007, the BMW 3-Series in 2006, and the Audi A6 in 2005.

Now in their sixth year, the annual World Car awards have become one of the world's most prestigious, credible and significant programs of its kind.

The awards were inaugurated in 2003, and officially launched in January 2004, to reflect the reality of the global marketplace, as well as to recognize and reward automotive excellence on an international scale.   The awards are intended to complement, not compete, with existing national and regional Car of the Year programs.

The awards are administered by a non-profit association, under the guidance of a Steering Committee of pre-eminent automotive journalists from Asia, Europe, and North America.  There is no affiliation with, nor are the awards in any way influenced by any publication, auto show, automaker, or other commercial enterprise.  

Additional information?  Contact:  Beth Rhind, Executive Manager, E: beth@wcoty.com, T: 1.705.924.3444. 

About Mobil 1

Chosen by more original equipment manufacturers than any other oil brand, Mobil 1 is the world's leading synthetic motor oil.  Additional information about Mobil 1 and other ExxonMobil lubricants can be found at www.mobil1.com.

About the New York International Auto Show

Kicking off the springtime selling season, the 2009 New York International Auto Show will feature an impressive collection of cutting-edge design and remarkable innovation.  More than four floors of displays from the world's automakers will feature the newest vehicles and futuristic concept cars.  More than 1,000 cars and trucks will be on display at the Javits Center, filling 846,000 square feet of exhibit space.  In addition, dozens of World and North American vehicle debuts are expected at the Show.  NYIAS is owned and produced by the Greater New York Automobile Dealers Association.

Important Auto Show Dates

Press Preview                           April 8 and 9

Public Sneak Preview                April 10

Public Show Dates                     April 10 - 19

The New York International Automobile Show is owned and produced by the Greater New York Automobile Dealers Association. www.autoshowNY.com