05-APR-2007: Audi RS4 - 2007 World Performance Car
AUDI RS4 DECLARED
2007 WORLD PERFORMANCE CAR
April 5, 2007 - New York, NY
At a press conference presented by the MIDWAY GROUP and hosted by the New York International Auto Show at the Jacob Javitz Centre in Manhattan, New York, the Audi RS4 was declared the 2007 World Performance Car.
The Audi RS4 was chosen from an initial entry list of seventeen (17) contenders nominated by World Car jurors from 22 countries throughout the world.
While the winner of the overall World Car of the Year award must excel in a broad range of attributes, there is a segment of the car-buying public for whom performance - in its broadest sense - overrides all other priorities. Vehicles appealing to that clientele may be too narrowly focused to appeal to the masses, but it is an important element in the overall automotive mix. It is for that reason that we created the World Performance Car award in 2005.
Candidates for the World Performance Car award must demonstrate a specific and overt Sports/Performance orientation. They must also satisfy the same availability criteria as for the overall award and may be chosen from that list of eligible vehicles.
Additional entrants may include newly introduced variants that satisfy the same criteria, but are derived from existing rather than brand-new models. In all cases, they must have a minimum annual production rate of 1000 vehicles.
The jurors voted in January 2007 in order to establish a top ten shortlist. The 2007 World Performance Car was chosen from those finalists as tabulated by the international accounting firm KPMG.
WCOTY's jurors loved the RS4, which is the virtual definition of a sports sedan. With its quattro all-wheel-drive system it puts its 420 high-tech horsepower to the ground with confidence, and it can be tossed around an obstacle course with abandon. The Audi build quality is beyond reproach and for all its high-performance capability, the RS4 can be absolutely docile when that is what is called for, making it a true dual-purpose car, suitable for everyday family use as well as track days. The very best part, however, is the wonderful roar it emits when you put your right foot down.
The top three contenders for the third annual World Performance Car in addition to the Audi RS4 were the BMW 335i and the Porsche 911 Turbo.
"We are honoured to receive the World Performance Car of the Year award for the Audi RS 4," said Johan De Nysschen, Executive Vice President of Audi of America, on accepting the award. "Over the past few years, Audi has emerged as a serious sports car brand and RS models have played an important role in this development. So we are delighted that the World Car of the Year jurors view the RS 4 as the very definition of a sports sedan."
The global marketplace is a reality. Nowhere is that global reality more apparent than in the automotive industry. European vehicles engineered in South Korea.North American vehicles developed in Australia.Japanese vehicles designed in Europe.American vehicles built in China. And that is just the beginning. Cars from everywhere are being sold everywhere else.
The World Car of the Year (WCOTY) awards were inaugurated to reflect that reality, to recognize and reward automotive excellence on a global scale, and to create consumer awareness of that recognition. This award is intended to complement, not compete with existing national and regional Car of the Year programs.
The inaugural World Car of the Year in 2005 was the Audi A6. In 2006, the BMW 3 Series won the World Car of the Year title.
Announcing the annual World Car of the Year awards at the New York show is a fitting finish to the auto show season that begins each fall with either the Paris or Frankfurt motor shows. Next, it's on to Tokyo in alternating years. The Detroit show takes centre stage in January while Geneva claims the spotlight in March. Finally, in April, the international auto show season concludes with its grande finale at the New York International Auto Show.
The World Car of the Year Awards Association acknowledges the support of the Midway Group in the presentation of the awards press conference and thanks them for their contribution.
Photos of all winners, and the press conference, are available for downloading by visiting the World Car web site at www.wcoty.com. Questions? E-mail or call Beth Xenarios, Executive Manager, at email@example.com, 1-905-342-2220.
About World Car of the Year Awards
The World Car of the Year Awards program is initiated by, organized by, and conducted by, automotive journalists from around the globe. It was established in 2003 and officially launched in January 2004. A non-profit association guided by a Steering Committee of journalists from Asia, Europe, and North America administers the awards program. WCOTY is intended to complement, not compete with, existing COTY awards by raising consumer awareness of regional Car of the Year award programs as well as the World Car of the Year.
About the New York International Auto Show
Kicking off the springtime selling season, the 2007 New York International Auto Show will feature an impressive collection of cutting-edge design and remarkable innovation. More than four floors of displays from the world's automakers will feature the newest vehicles and futuristic concept cars. More than 1,000 cars and trucks will be on display at the Javits Center, filling 846,000 square feet of exhibit space. In addition, dozens of World and North American vehicle debuts are expected at the Show. NYIAS is owned and produced by the Greater New York Automobile Dealers Association.
The New York International Automobile Show is owned and produced by the Greater New York Automobile Dealers Association. www.autoshowNY.com
About the MIDWAY-GROUP
MIDWAY-GROUP, a member of the Hankey Group of Companies, is a global automotive solutions firm with strategic regional headquarter locations serving the United States, Canada, Western Europe, China, Korea and Japan. The MIDWAY-GROUP, specializes in Vehicle Acquisition and Supply, Comprehensive Transportation, Insurance Underwriting and Market Data Services utilized by automobile manufacturers, marketing, training, advertising, consumer research, engineering, media services and certified testing agencies. www.midway-group.com